Why do architectural models for real estate?

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Why do architectural models for real estate?

In front of the competition in the market which is inherently fierce called Real Estate, making architectural model is a smart and optimal solution to help investors and project owners approach customers in the most effective way.

Between hundreds of real estate projects launched every year, how do customers pay attention and arise the need to "buy" their products? This investor's concern can be completely solved by selecting the architectural model to display the project.

In 2017, the whole country has about 127,000 newly established enterprises with a total registered capital of VND 1,295,911 billion. Ho Chi Minh City alone has 41,194 enterprises (accounting for 32.4% of the total number of newly established businesses of the whole country).

Of which 2,529 real estate enterprises accounted for 6.14%, with a total registered capital of VND 266,866 billion, accounting for 44.69% of the total registered capital of newly established enterprises, bringing the total number of real estate enterprises to production of up to 6,939 enterprises, out of nearly 400,000 enterprises in the city area (in fact only nearly 200,000 enterprises actually operate in production and business)

Making architectural models increases the decision to buy from target customers

As an experienced investor, a contractor or an experienced marketer, you all realize that model houses and rough architectural drawings only partially solve the visual needs. absolutely no emotional value of customers. And this restriction is invisible to reduce or inhibit the need to use as well as "kill" customers' buying needs.

Meanwhile, the architectural model will fully describe the essence and essence of each project with vivid and sharp images of people as well as the landscape. From the models of this project display, customers can not only see but also deeply feel the architectural space in the future of themselves and their families in the apartment or villa. new.

It is this practical experience that stimulates all senses to create a lever to increase the purchasing decision of the target customer. And so, putting the project architecture model into the marketing process not only minimizes the cost for investors but also increases the efficiency of approaching and promoting each customer's purchase decision.

Increase customer confidence in the project

Based on the architectural model, investors will know where their cash flows will be invested, how profitable are they? Will customers see their future home and living space to decide whether to contribute capital to build a house? Therefore, the architectural model plays a very important role for the project investors.

 

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